Shine Bright with Fairmined Jewellery: Ethical Glamour for the Conscious Consumer

Shine Bright with Fairmined Jewellery

At Lenique Louis, we believe in the power of conscious consumerism and the profound impact it can have on our world. Our unwavering commitment to ethical jewellery and sustainability drives us to create beautiful pieces that not only captivate the eyes but also touch the heart. 

What is Fairmined and Why is it Better?

As a jewellery brand, we wanted to ensure that our creations not only radiate beauty but also contribute to a better world. That's why we chose to become a Fairmined brand. Fairmined is a globally recognised certification that guarantees responsible mining practices, fair wages, and safe working conditions for miners.

“Fairmined Certification is an opportunity for miners to participate in the global mineral market with the guarantee of responsible and conflict-free supply chains.” Harbi Guerrero, miner and board member of the Alliance for Responsible Mining.

By using Fairmined metals, such as silver and gold, we can assure our customers that these materials are sourced from mines that adhere to stringent environmental and social standards. In fact, according to the Alliance for

Responsible Mining, Fairmined gold miners receive, on average, a premium of 15% above the market price for their gold, significantly improving their livelihoods and supporting their communities.

Why is Fairmined Jewellery More Expensive?

It's important to address the question of why Fairmined jewellery may come with a higher price point compared to conventional options. The increased cost is attributed to the rigorous standards and processes involved in Fairmined certification. According to the Fairtrade Foundation, Fairmined gold production represents less than 1% of global gold production. This limited supply, coupled with the stringent environmental and social standards upheld by Fairmined mines, increases the production costs. Additionally, Fairmined miners are paid a premium for their gold, ensuring fair wages and improved working conditions. 

These factors contribute to the higher price of Fairmined jewellery. However, it's crucial to recognise that investing in Fairmined jewellery means investing in the well-being of miners, sustainable mining practices, and the preservation of communities and the environment.

By understanding the underlying reasons for the higher cost of Fairmined jewellery, consumers can make an informed decision and appreciate the value that their purchase brings not only to their own lives but also to the lives of others involved in the production process.

Why Fairmined Jewellery is the Ultimate Choice?

When you choose a Fairmined piece of jewellery, you are not only making a personal style statement but also leaving a lasting impression on others. Imagine the pride and confidence you'll feel when sharing the story behind your jewellery—the story of responsible sourcing, fair wages, and environmental stewardship. By wearing a Fairmined piece, you become an ambassador for change, inspiring conversations and influencing others to make conscious choices. Your jewellery becomes a tangible symbol of your values and a testament to the positive impact you can make as a customer. Together, we can create a ripple effect of change and transform the jewellery industry for the better, starting with your first Fairmined purchase.

Traceability and Transparency at Lenique Louis 

Transparency lies at the very heart of our brand. Each piece of Lenique Louis jewellery can be traced back to its origin, allowing our customers to intimately connect with the journey their jewellery has embarked upon. By using only Fairmined metals, we ensure that our creations are produced responsibly, free from human rights abuses and environmental harm. This traceability builds trust and empowers our customers to make informed choices, knowing that their purchase aligns with their values. According to a survey conducted by Cone Communications, 87% of consumers are more likely to purchase from a company that provides transparent and traceable information about its products.

8 Reasons to Choose Fairmined Jewellery

Unique Story and Meaning:

Fairmined gold carries a unique narrative, representing the efforts to create a more ethical and sustainable gold industry. Choosing Fairmined gold adds a profound story and meaningful connection to each piece of jewellery, making it a special symbol of values and impact.

Personal Empowerment:

By choosing Fairmined gold, customers become part of a movement towards responsible consumerism and positive change in the jewellery industry. Their purchase becomes a statement of personal values, empowering them to make a difference and inspire others to follow suit.

Ethical Assurance:

Fairmined gold provides a robust certification that guarantees responsible mining practices, fair wages, and safe working conditions for miners. By choosing Fairmined gold, customers can be confident that their jewellery supports ethical sourcing and positively impacts mining communities.

No Child Labor:

Fairtrade gold prohibits the use of child labor, ensuring that the gold is mined ethically and without exploitation. 

Community Empowerment:

Fairtrade gold supports local communities by providing them with resources and opportunities for sustainable development.

Traceability and Transparency:

Fairtrade gold is traceable from mine to market, allowing consumers to know the origin of the gold and ensure its ethical sourcing.